Structured products are to investment what blood is to the body. They play an essential role in building a portfolio. They can adapt to all market views, provide access to all sectors, and adjust to all investors. It is the only product that can appeal to both risk-adverse and risk-taker alike. To succeed in this challenge, there is only one condition: that the product is well understood. Well understood by the one who buys it, well understood by the one who advises it, well understood by the one who promotes it. The role of MAPRISER is to contribute to the promotion and understanding, by the greatest number of investors, of structured products. Its legitimacy is based on the long experience of its founders, on the advantages of digitization that it intends to exploit and on an honest desire to promote useful investment solutions